Choose from 8 venues offering Pureology near Whiteleys Shopping Centre, London

Welcome to Live True Soho, this lovely and highly professional hair salon based in Central London. The team offers a wide range of some of our favourite unisex haircutting and styling services as well as some of the best colouring and highlighting treatments in town.

Nearest public transport:
Located in the Soho area, the venue is easily reached by public transport - with bus stops available nearby and a 6-minute walk from Tottenham Court Road station.

The Team:
Aiming to give you a new style that makes you feel more you, their talented stylists explore what you want collaboratively.

What we like about the venue:

• Atmosphere: Chill & welcoming.
• Specialises in: Colour.
• Brands and products used: Redken.
• The extra: Free non-alcoholic refreshments available to customers and the team also speaks French, Italian, Portuguese and Spanish.

An elegant award winning beauty salon, Cobella Kensington can be found on Kensington High Street, a short walk away from Notting Hill Gate train station.

Expert stylists will create a unique experience for each client by using their creative techniques to enhance your glamorous look. Working closely with professional products such as Guinot and L’Oreal, they ensure a scrumptious treatment with long lasting results. Friendly and attentive with quality in mind, you can be sure to find the treatment of your dreams 7 days a week.

Established in 1978, Castiel's L'Oreal Hair Studio is a unisex hair salon located just minutes away from The British Museum in Holborn. This family-run salon’s bright and colourful interior reflects their warm and engaging approach to hairdressing, making you feel completely at ease as soon as you step inside.

While you enjoy a refreshing cup of tea or glass of water, your dedicated hairstylist listens carefully to your requests, offering expert advice and suggestions to find a look that suits your personal style. The exclusive use of premium brands such as L’Oreal, Kerastase and Olaplex ensure soft, silky hair with a healthy shine, leaving you feeling utterly pampered.

Located a minute away from Queens Park station, Divine Brazilian Hair & Beauty offers a passionate and talented team of stylists who truly love for their work. Their vast menu covers everything from highlights to body scrubs and their expert service comes with a selection of refreshments to keep you in a calm, relaxing state of mind.

The moment you enter the salon, it is clear that this a thoroughly relaxing salon experience is in store. With over 50 years of experience combined, their professional team deliver a premium hair and beauty experience guaranteed to leave you smiling. Their team of therapist pride themselves on their ability to adapt every treatment to meet the individual needs of their clients.

Located a short walk from Queen's Park station and with bus stops and street parking in the area, getting to your appointment couldn't be easier. If you are in search of excellence, book your next hair appointment at Divine Brazilian Hair & Beauty.

Please Note: We require 48 hours notice for any cancelled bookings.

Gravity is a sleek, contemporary hair salon, situated just past the rail bridge at Ladbroke Grove station in Notting Hill. Established in 1996, they’ve provided down-to-earth styling, cutting and colouring services ever since.

It’s a light, bright salon with thoughtful, friendly staff who really listen to what you want. Professional and efficient, they incorporate products from Fudge, Pureology, Moroccan Oil and more in their services.

Gravity's stylists speak a number of languages, including English, Spanish, Portuguese, Italian and Arabic.

Love is in the hair at Rai’s Hair Design, London, a salon here to help you refine your look. You'll find a full menu of the latest colour trends, from buttery blonde highlights to caramel-coloured ombrés. With fresh fades, classic cuts and low-maintenance, subtle choices, those bad hair days will soon become a pigment of your imagination. Brand new hair is the ultimate power statement, so book now for the ultimate hairy-tale ending.

Nearest public transport:

A 5-minute walk from Gloucester Road station will lead you to the hairdresser's hot seat at Rai’s Hair Design.

The team:

This one-to-one service aims to leave you feeling so relaxed and comfortable that you can't wait for your next visit.

What we like about the venue:

• Atmosphere: Transforming, professional and friendly.
• Specialises in: Hair.
• Brands and products used: L'Oréal, Kérastase& Pureology.

Around the corner from Hampstead Station is Mad Lillies Hairdressers. A local fixture since 1990, their mix of creative stylists and progressive techniques are designed to give you an unimaginable hairdressing experience.

Their warm and contemporary interior allows you to relax while their international team of stylists works their magic. Shortlisted for the Best Hairdresser of the Year 2012 at The London Lifestyle Awards, Mad Lillies Hairdressers delivers everything you would expect from the West End - and all without the congestion charge.

Tila Studio is a hair and makeup salon in West Hampstead, opposite Fortune Green. They offer bespoke hair services using professional products by Goldwell, Pureology, Olaplex, KMS and Morrocan Oil. You are treated as a VIP throughout your experience, enjoying a warm welcome and a delicious coffee while your stylist does the rest.

This is a sleek, modern space with a friendly, relaxed feel. You leave it with a new and vibrant look that works with your personality.