Choose from 15 venues offering chemical straightening near Hereford Square, London

Based on Fulham Road in Chelsea, Naya Hair is a chic boutique offering premium services to give you a fabulous, confidence boosting look. Passionate about their craft, their creative style has led to them being featured in publications such as GQ, Joy and Tatler.

Cream coloured chairs and white walls create a calming space, allowing their international team of stylists and beauticians to focus solely on you. Meticulous in their approach, they offer in-depth consultations to ensure every treatment delivers the best possible results. Part of their philosophy is to stay ahead of the latest trends, ensuring dynamic and innovative services that keep them at the forefront of the industry. Using high-quality products such as Olaplex and Wella, Naya Hair creates captivating looks that are guaranteed to turn heads.

Residing in one of West London's affluent areas is Mayfair Barbers, well established and highly sought after offering; haircuts, colouring, beard trimming and chemical relaxing treatments to suit all needs and hair types.

The services on offer have been carefully handpicked to ensure variety and high quality. The team pride themselves on being able to make your desired look a reality while providing a relaxed and traditional setting for your treatments.

Just a short walk from Knightsbridge Station and with plenty of local bus routes and street parking, the location is convenient and easy to reach. You'll find the barbers tucked away inside Heart of London Souvenirs shop opposite the iconic Harrods. For men who are looking for a spot of grooming with top-notch service, Mayfair Barbers is a safe bet.

Brazilian Look is a hair salon a short way from Stamford Bridge stadium in Fulham. They specialise in Brazilian keratin blow drys and Brazilian waxing as part of a wider menu designed to meet an ever-changing world of hair and beauty needs.

Making you feel welcome on your first and every visit, friendly, helpful and considerate staff work meticulously and focus attentively on meeting your high expectations and individual requirements. Various treatments incorporate professional products from L’Oreal, Kerastase.

Love is in the hair, with Kensington Hair Boutique, London. Witness the transformation as frizz is tamed, curls are defined, and your hair emerges with a newfound lustre and life. Discover the art of hair customization through these scissor scholars' expert cutting and colouring techniques. Those bad hair days will soon become a pigment of your imagination. Brand new hair is the ultimate power statement, so book today for your ultimate hairy-tale ending.

Nearest public transport:

A 7-minute walk from Gloucester Road station will lead you to the hairdresser's hot seat at Kensington Hair Boutique.

The team:

Their custom service aims to leave you feeling so relaxed and comfortable that you can't wait for your next visit.

What we like about the venue:

• Atmosphere: Transforming, professional and friendly.
• Specialises in: Everything hair.
• Brands and products used: L'Oréal, Nashi and Olaplex.
• The extra touches: English and Italian are spoken fluently at the salon.

Reinvigorate, renew and refresh with an appointment at this hidden gem hair studio in the heart of Bayswater.

Belky's Hair Lounge is a small, independent salon offering a range of classic services including colour tints, balayage, extensions and upstyling.

Manned by the talented Andris and his team of highly experienced stylists, this salon provides a warm, friendly atmosphere that makes it the perfect spot to enjoy a quiet moment of relaxation and self-care.

Belsky's can be found downstairs in MStay Hyde Park Hotel on Queensway, just a few yards away from Bayswater underground.

Whether you're in need of a quick trim or a complete change of style, book an appointment today and let these hair masters transform your look.

Breathe new life into your style with Chic Beauty, London. With an abundant range of unmissable services, you should expect high-end treatments and top-name brands from this cornerstone of beauty. Whether you're nuts about nails, ecstatic about extensions or looking for a beautiful blow-out, this salon has the perfect treatment for you. Open a world of possibilities and book now.

Nearest public transport:

Notting Hill Gate station is only a 9-minute stroll away, making it super easy to pop in and say hi.

The team:

With tons of experience, these skilful technicians will bring your visions to reality, as you emerge as the epitome of timeless elegance.

What we like about the venue:

• Atmosphere: Vibrant, modern and friendly.
• Specialises in: Creating beauty, building relationships, and empowering individuals to embrace their unique identity through the art of hair and beauty.
• Brands and products used: Wella.
• The extra touches: English, Arabic and Persian are spoken fluently in the salon.

Get ready to have your locks transformed with a visit to Ruby's Hair - Based at HAIR BIAN in London.

You'll feel relaxed from the moment you step into this luxurious and friendly hairdresser run by Ruby, a specialist with over a decade of professional experience in hair cutting and colouring. Whichever treatment you go for is sure to leave you feeling great.

The salon is easy to reach in London, less than a 10-minute walk from Fulham Broadway Station. Book in today for show-stopping, head-turning hair.

This venue is not wheelchair accessible as it has one small step at the entrance.

A cultured hair and beauty salon situated in the heart of Paddington, Gold Hair & Beauty boasts decades of industry experience. Find an efficient, effective and friendly service throughout the week here in a cosy, comfortable setting.

Their team of international hairdressers work with the philosophy: 'look good, feel great' and specialise in women’s and men’s haircuts, hair colouring and blowdry treatments. There’s also a beauty menu including waxing, threading, facials and makeup.

Go ahead and treat yourself to Dalanda Hair, London, your one-stop shop for hair and beauty that goes above and beyond. With bespoke brows, speedy solutions to hairy situations and a full menu of bouncy blow dries, it's a cut above the rest. So book now and spoil yourself with some me time.

Nearest public transport:

Fulham Broadway and Imperial Wharf stations are both within a 10-minute walking radius of the salon.

The team:

These styling superstars are dedicated to transforming your body and mind.

What we like about the venue:

• Atmosphere: Vibrant, professional and welcoming.
• Specialises in: Weave, afro hair specialist, colour and blow dries.
• The extra touches: The venue is wheelchair accessible.

Head to Hair By Carol Lassey, specialist in afro hairdressing, for your next cut, colour or treatment in Marylebone.

Carol has more than 20 years of experience and uses products from Affirm and Wella for her treatments.

She knows how to work with your hair type, giving you the style or colour that suits what you want.

You can find her within Peter Ghaziri salon, a short walk from both Bond Street and Oxford Circus tube stations.

Raisa P Hair & Beauty London is a hair and beauty salon based in Bayswater, Paddington, Royal Oak, Queensway London.

Nearest public transport:

Bayswater, Paddington and Royak Oak tube is a short walk away.

The team:

All the technicians are experienced, friendly professionals known for building human connections.

What we like about the venue:

• Atmosphere: Very modern and professional.
• Specialises in: Haircuts and colouring, sugaring, and waxing.
• Brands and products used: Wella, Sassoon, Hara, Janssen Cosmetics, Sugaring Beauty.
• The extra touches: Bank transfer is accepted.

Enhance your natural beauty at DreamLengthsLondon, a hair station located within the salon Habsburg & Bourbon, in the district of West Brompton in London.

Nearest public transport:

The shop is easily accessible by public transport and it's just 6 minutes away from the North End Road Market bus stop (lines 28, 306, N28).

The team:

Summers is an experienced hairdresser who is happy to welcome each client into the shop and always goes the extra mile to guarantee a pleasing experience for everybody.

What we like about the venue:

• Atmosphere: modern, welcoming.
• Specialises in: hair extensions, keratin treatments, blow drys.
• Brands and products used: Keratin.

Breathe new life into your style with George G Hair & Beauty, London. With an abundant range of unmissable services, you should expect high-end treatments and top-name brands from this cornerstone of beauty. Whether you're nuts about nails, ecstatic about extensions or looking for a beautiful blow-out, this salon has the perfect treatment for you. Open a world of possibilities and book now.

Nearest public transport:

Bayswater station is only a 5-minute stroll away.

The team:

This dream team has years of experience, yet they all ensure they are trained in the newest styles and to the highest standards.

What we like about the venue:

• Atmosphere: Vibrant, modern and friendly.
• Specialises in: Cultivating a welcoming and comfortable environment, where clients feel valued, respected and at ease, as well as providing expert advice and guidance.

Sheba Hair is located in Frampton St, Marylebone. A hair salon with over 20 years of experience in the industry, offering a range of hair treatments including organic treatments, hair relaxers, haircuts and more.

Sheba Hair are specialists in Afro curly mixed hair. They also take pride in giving a very discreet service for people with hair loss or hair thinning, using all the expertise and techniques custom made for hair integration procedures from the team members.

The salon can be found in between both Warwick Avenue and Edgware Road stations and there are many bus services that stop nearby the salon.

Deghani's Hair & Beauty is a one-stop-shop for all things haircutting and colouring, manis and pedis and other beauty treats in Fulham.

This celebrated salon has been open for over 10 years and has recently enjoyed a full refurbishment, creating a warm and relaxing environment where you can sit back and indulge in some much-needed me time.

With a tantalising spectrum of creative hair colouring options, the talented stylists will help you discover the new look you've been craving, whether you're feeling bold enough for a brand new colour change or simply want to add depth with a subtle balayage.

Whilst you're at it, why not glam up your nails with a fresh manicure or pedicure to leave you feeling flawless from head to toe.

With an array of men's and children's hair services, alongside eyelash extensions, waxing and facials, Fulham's Deghani's Hair & Beauty have all your beauty needs covered.